Boston Web Innovators Group

The Boston Web Innovators Group came into their own tonight at the Sonesta Hotel in Cambridge as 400 entrepreneurs came together to hear presentations from local startup companies and to network with their peers.

Presenting were:

• Fafarazzi -Fantasy celebrity leagues
  
• TheUpDown - Fantasy investing leagues
• SNIF Labs - Social networking for dogs
  
• Mobleo Better mobile surfing and bookmarks
• Oncero - Job sharing service
  
• AdME - Adverting-driven mobile entertainment
  
• Frame Media - Wireless picture frames
  
• GoLoco - ride sharing
  
• DesignMyRoom - interior design

My personal favorite was SNIF Labs. For fans of The Secret Lives of Dogs, here's a way to find out what your dog has been doing all day while you were at work.   A small tag attaches to the dog's collar.  Its accelerometers record the dogs activities and transmit them to a base station and then to the SNIF servers, allowing the pet owner to use a web browser to track the pet's activities, including encounters with other SNIF-tagged dogs.  It doesn't track positions with GPS, but can tell whether the dog is eating, sleeping, or running around the house.